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  Introduction In today’s crowded real estate market, buyers are flooded with numerous property options. Real Estate owners find it difficult to gain visibility for even the most appealing projects. This often leads to a rise in unsold inventory. It is a challenge that ties up capital and slows down cash flow for builders and developers. One major cause of unsold inventory is pricing that doesn’t meet buyer expectations, pushing them towards more competitively priced alternatives. Additionally, outdated marketing strategies focused solely on the features of a property, rather than connecting emotionally with buyers, cause many projects to remain unnoticed.  Real estate marketing today requires selling an experience or a lifestyle that resonates with the target audience. To tackle unsold inventory effectively, builders must use data-driven, creative campaigns that reposition idle properties and capture consumer attention.  To address the challenge of unsold inventory, repo...

  Introduction  Being a builder, you know how chaotic it can get to manage all the materials. You hire people for various tasks, including chasing the suppliers, checking stock, updating lead data and following up with potential clients.      Going digital will change the story for you. With a smart Material Management Software , tasks like order tracking, stock updates, and reporting happen automatically. If you go digital, you can replace all the manual work. Smart automated tools can handle everything for you with ease. Instead of hiring ten different people, a software can handle everything within seconds. In today’s fast-paced construction industry, digital transformation is essential for builders who want to stay competitive and deliver successful projects. Managing material inventory manually can lead to costly delays, miscommunication, and wasted resources. Digitizing the material management process streamlines operations, reduces human errors, improves ...